DividendDrift: Missed Dividend Tracker
Alerts retail investors when they're about to miss dividend payment dates on stocks they own, with estimated payout values and tax implications.
The Problem
Retail investors often miss dividend payment deadlines (typically 1-2 days before ex-dividend date) because they're scattered across multiple brokerages and notification systems are poor. Missing the cutoff by even one day means losing hundreds or thousands in annual dividend income, and many investors don't realize they've missed payments until tax season.
Target Audience
Individual retail investors with $50k-$500k in dividend-paying stocks across multiple brokerages (Fidelity, Schwab, Interactive Brokers, Robinhood, E*Trade), particularly those 45+ who actively manage portfolios.
Why Now?
Retail investor accounts have exploded post-2020, dividend stock interest is up 40% YoY, and AI tools now make multi-brokerage integrations buildable in weeks instead of months.
What's Missing
Existing financial apps focus on trading or portfolio analysis, not dividend deadline management. Brokerages intentionally keep dividend tools basic to avoid liability and encourage frequent trading instead of passive holding.
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